be kind rewind vol.7

David Elsewhere Kollaboration 2001

The backstory via Wikipedia:

David “Elsewhere” Bernal (born August 2, 1979) is an illusionary dancer from Santa Ana, California. He became known through a viral video clip (Often titled Kolla2001) of himself dancing to Kraftwerk’s song Expo 2000[1] recorded at the Korean-American talent show Kollaboration in 2001.

The clip showcased Bernal’s characteristic take on the contemporary dance styles of popping and abstract waving. Performances of these dances were rare at the time, and the clip became very popular when it circulated on the internet — so popular that in November 2006 the viral marketing company, The Viral Factory, collated page-impression figures from websites such as YouTube and Google Videos. They determined that, as of November 2006, this video had been viewed over 200 million times, making it the 8th most viewed video.

Elsewhere is still popping away today, but now he gets paid for his limberosity. Here is his most recent commercial work for the MotoRokr E8.

If you still want more, Motorola has set up a YouTube channel just for Elsewhere… and the phone, too.

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